Former Blyk chief takes the helm at O2’s media arm February 10, 2009
Posted by aikservices in Blyk, Mobile Network Operator, MVNO, O2, UK.Tags: Blyk, Mobile Network Operator, MVNO, O2, UK
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O2 has appointed former Blyk chief executive Shaun Gregory as managing director of media. He will take on the role on March 1. Gregory will be responsible for the overall media strategy at the operator, as well as building an advertising business to offer mobile and cross-media opportunities for brands in the UK. He will report to O2 UK customer director, Tim Sefton.
Prior to joining O2, Gregory was chief executive at ad-funded youth MVNO Blyk in the UK. He has also held positions including new media director at The Telegraph Media Group and board director at Emap.