Sales of Smartphones to Reach 300m by 2013

High-end mobile handsets (so-called ‘smartphones’) are expected to account for a growing proportion of mobile phones sold each year, potentially sustaining the performance of key brands such as Nokia at a time of economic uncertainty. A new report from Juniper Research forecasts that, between 2008 and 2013, annual sales of smartphones will rise by 95% to over 300 million.

Underpinning Juniper’s forecast is the finding that a rising demand for complex Web 2.0-centric applications is broadening user appeal and expanding the overall market for ‘Smart’ devices. This key trend is not being lost on handset manufacturers, large and small alike, as they increasingly rely on sales of high-end devices to mass market users. Thanks to this change in focus, smartphones will increasingly become the basis for the next generation of mobile devices. 

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